Green Business
Energy from river weirs promises long-term revenue flow
New project in Derbyshire hopes to pave the way for widespread rollout of micro-hydro technologies
The UK is missing out on an affordable and plentiful source of renewable energy through its failure to deploy micro-hydro technologies capable of generating usable power from existing river weirs.
Big business says addressing climate change ‘rates very low on agenda’
Poll of 500 major firms reveals that only one in 10 regard global warming as a priority
Global warming ranks far down the concerns of the world’s biggest companies, despite world leaders’ hopes that they will pioneer solutions to the impending climate crisis, a startling survey will reveal this week.
Are you targeting the correct green consumers ?
Traditional means of marketing by demographics simply will not work for green consumers, you need to be able to identify how they behave…
Why do you market your company as ethical ? Do you do it because you have to, or because you want to
?
Global warming inspires enterprising solutions
The phone-booth-size machine humming away in a Tucson lab may look like a science-fair project on steroids. Its inventors, however, say it’s a potent new weapon in the battle against global warming.